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Inflatable trampoline manufacturers only improve their own to find a breakthrough in the direction under contrarian

2016/4/19 22:41:23
Inflatable trampoline industry development in China for many years, and now a series of industry ills gradually come out, become a stumbling block on the road to the development of enterprises. For their own purposes, product quality, but off, the service is not in place, some manufacturers have become a key factor in the development of the industry is difficult to keep pace pace; for the industry, the market homogenization serious overcapacity problem is particularly prominent.
Inflatable trampoline industry and external environment influence the development of enterprises
Among them, the excess capacity in recent years become inflatable trampoline industry insiders commented hot topic. Currently, auto inflatable trampoline on the market in the face of the ills of the industry, most of the performance in a more helpless. In fact, well done inflatable trampoline dealers also present, which indicates that the market is still there, but there are more factors that influence. Most dealers believe the inflatable trampoline, twelve first urban consumer groups more easily divided. However, county-level cities but blurred the differentiation of these two types of consumer groups, so that three or four lines market a bit chaotic. Relatively sluggish trend in the development of the industry, market chaos and poor layer not present, the development of inflatable trampoline also need to find the crux of the problem. Now the market is not directional factors gradually increased, for inflatable trampoline, it will also face greater challenges. In this case, only continue to improve themselves, to find a breakthrough in the direction under contrarian.
For the moment inflatable trampoline enterprises, market competition has become the norm. Recently, inflatable trampoline industry "scandal" continues, bankruptcy reorganization, employees ask for arrears of wages, business difficulties caused by the collapse of rumors, dealers misappropriated money disappeared ...... ensuing negative news constantly have to deeply moved by the people's nerves, for businesses are still operating in precarious efforts, how to find the direction of development is particularly critical.
Inflatable trampoline manufacturers need to find breakthrough contrarian development direction
To have a foothold in the future market must be starting from the following: First, inflatable trampoline need rational distribution, is no longer seize the market for the purpose of blind expansion, but should be set to the actual situation. Secondly, change the business model to work hard in the service and culture in order to meet consumer demand, providing the actual service. Finally, market segments, the distinction between high low-end market, there are many levels to choose dealers and brands, may also begin to three or four lines of urban development.
Under this fuzzy situation, inflatable trampoline direction of development generally includes two aspects: on the one hand, a group of people just need to start focusing on inflatable trampoline with room type and functionality, comfort and personalized, beautiful oriented; on the other hand , some people have affordable brand, name brand, and even showed "only expensive to buy right" tendency. This makes inflatable trampoline in the process of paradigm shift can be found breakout direction, finding a long-term development can be found in the case of market opportunities.